EXPLORING THE WORLD ONE DESTINATION AT A TIME
FO RAINSHEDDER: Tradition Without Nostalgia
By Brian Sommer It is a melancholy truth of the modern golf industry that durability of thought and durability of product are rarely found in the same place. Brands now appear with the lifespan of a mayfly, propelled briefly by venture capital, influencer enthusiasm,...
PLAY Sporting Lounge Coming to CityPlace Doral
The South Florida sports bar experience will rise to new levels of interaction and immersion next month when PLAY Sporting Lounge opens next month at CityPlace Doral. The 12,000 square-foot venue - sister to the smaller PLAY Sports Bar at the Seminole Hard Rock Hotel...
Boca West Begins Construction of Pickleball Center
Boca West Country Club - one of the Southeast’s top golf communities - has started construction of its newest major amenity: a $20 million, Racquets Facility featuring a new Pickleball Center, scheduled for completion in May 2026. The landmark project...
Omni Hotels Debuts in Fort Lauderdale
Omni Hotels & Resorts, in partnership with Broward County, Visit Lauderdale, and developer Matthews Southwest, has officially opened the doors of highly-anticipated Omni Fort Lauderdale Hotel. The hotel is the brand’s flagship arrival to Greater Fort Lauderdale,...
Sommer: Aesthetic Decency of Honma Golf TW777
By Brian Sommer For more than two decades, I’ve maintained an occasionally torrid, occasionally exasperating relationship with the so-called JDM - the Japanese Domestic Market- those exquisite implements forged in the shadowlands of precision and quiet fanaticism. My...
Arlo Hotels, Kind Traveler, Team For Empowerment
Arlo Hotels and Kind Traveler are partnering on what each calls the first “regenerative travel platform’’ that empowers travelers to make a positive impact on the destinations they visit. Through Kind Traveler’s “Every Stay Gives Back’’ program, a portion of every...
Honma Intros TW777 Series of Drivers and Metals
Honma Golf, has launched the T//World TW777 series, which it says is a “modern breakthrough’’ that delivers enhanced distance, refined feel, and elevated forgiveness through its Carbon Power technology. The collection, according to Honma, is engineered for...
Cutting Edge Instruction: PGA West Performance Lab
PGA West, known as “Western Home of Golf in America,'' continues to elevate the game with this latest innovation in golf performance and technology. The famed Coachella Valley destination recently opened a new Performance Lab, a state-of-the-art facility that builds...
Sqairz Goes Spikeless With Intro of Speed3 SL
SQAIRZ, known for its “ground-force’’ performance footwear across golf, baseball, softball, and pickleball, is showing off SPEED3 SL, its new spikeless golf shoe engineered for players who want modern comfort paired with true on-course performance. Designed from the...
Inside Bridgestone Proto VS Blue and Black Balls
By Brian Sommer One does not easily forget his or her first encounter with a genuinely superior golf ball, particularly in an era when most offerings were little more than over-hyped mediocrity. My own conversion occurred in the mid-1990s, when I discovered the...
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