by Steve Pike | Dec 30, 2025 | golf business, Golf Courses, golf entertainment, Golf News, Hotels, music, Resorts, Restaurants, Travel News
With mild temperatures, easy access and exceptional seasonal deals, winter is an ideal time to enjoy a getaway to Myrtle Beach. Before spring break season begins, the first months of the year offer travelers the chance to take advantage of a relaxed coastal...
by Steve Pike | Dec 30, 2025 | Equipment, Fitness, golf business, Golf News, Instruction, Opinion
By Brian Sommer There are few moments in life that one can honestly identify and say, without embellishment or nostalgia, this changed the trajectory of my life. For me, one such moment occurred not on a championship tee, nor under the tyranny of scorecard...
by Steve Pike | Dec 27, 2025 | golf balls, golf business, Golf News, Opinion
By Brian Sommer I have written about my initial encounters with Bridgestone Golf’s new VS prototype golf balls, specifically the Black and Blue models, which are being ushered in as successors to the venerable Tour B X and Tour B XS. That exercise alone...
by Steve Pike | Dec 23, 2025 | Events, golf business, Golf Courses, LIV Golf, PGA Tour, Private Clubs
LIV Golf has announced the preliminary field for the third edition of LIV Golf Promotions, set for January 8–11, 2026, at the acclaimed Black Diamond Ranch in Lecanto, FL. The four-day, 72-hole stroke play event presents one of the most dynamic entry points into...
by Steve Pike | Dec 22, 2025 | golf business, Golf News, golf shoes, Opinion
By Brian Sommer It is a melancholy truth of the modern golf industry that durability of thought and durability of product are rarely found in the same place. Brands now appear with the lifespan of a mayfly, propelled briefly by venture capital, influencer enthusiasm,...
