Troon Events, the luxury travel experiences and tournaments division of Troon has announced TaylorMade Golf as the title sponsor of the Whistling Straits Pro Am, scheduled for Aug. 8 – 13, 2023 at Whistling Straits in Sheboygan, Wisconsin.

The TaylorMade Pro Am at Whistling Straits is part of the 2023/2024 Troon Events Tournament schedule, a collection of golf events that offer amateur and professional golfers premier competition with exceptional hospitality at iconic venues, including Whistling Straits, TPC Sawgrass, Pinehurst and Pebble Beach Resorts.

The TaylorMade Pro Am at Whistling Straits is limited to 25 teams (100 players) and will feature four rounds  of  world-class golf at the Straits (play two times), Irish and Blackwolf Run (River) courses, and five nights  luxury  accommodations  at  The American  Club  Resort  or  Carriage  House. The Pro Am experience is inclusive of breakfast daily, round trip transportation to/from the courses, a welcome reception at Kohler Design Center, an awards reception and dinner, along with happy hour events in the evenings.

TaylorMade’s Experiential Team will be on site offering Stealth 2 driver fittings, as well as exclusive access to Fall 2023 products. Each Pro Am participant will receive a TaylorMade welcome gift valued at $750. In addition, professional golfers will compete for a share of the $10,000 purse with the top six professionals paid, while amateurs will play for tournament prizes valued at more than $1,000.

“TaylorMade Golf is thrilled to partner with Troon Events as the title sponsor of the Whistling Straits Pro Am. This prestigious event showcases our commitment to delivering exceptional golf experiences in alignment with the premium performance of TaylorMade equipment,” said company President and CEO David Abeles. “We are excited to provide participants exclusive access to our latest innovations while offering a sneak peek into the future of golf technology. With world-class courses, luxurious accommodations and a range of exciting activities, the TaylorMade Pro Am at Whistling Straits promises to be an unforgettable event for both amateurs and professionals alike.”

As part of the title sponsorship, TaylorMade Golf receives multiple playing spots in the Pro Am as well as access to the Troon Partners Network, connecting companies and brands with golf, lifestyle and hospitality.

“Troon is thrilled to be partnering with TaylorMade on the Whistling Straits Pro Am,” said Troon President and CEO Tim Schantz. “Having TaylorMade involved will elevate this event even further – from their incredible amenity package, the demos and fittings planned, to the exclusive access attendees will have to TaylorMade’s new line of clubs.”

The 2023/2024 Troon Events Tournament schedule includes a total of four events, each with amateur competitions in both gross and net divisions with top teams earning prizes. Professional golfers competing in the Whistling Straits, Pinehurst and Pebble Beach Resorts events will play for shares of the $10,000 purses. As an added bonus, golfers who participate in three of the four events receive a complimentary National Troon Foursome Card, which provides preferred rates at participating Troon-managed and brand-affiliated courses.

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Photo Courtesy of Troon