by Steve Pike | Feb 16, 2024 | Apparel, Equipment, golf balls, golf business, golf entertainment, Golf News
As its nearly-three-year-old Topgolf entertainment division continues to mature, Topgolf Callaway Brands (MODG: NYSE) has created a new commercial and digital team within Topgolf dedicated to optimizing revenue management and driving our digital business. Along that...
by Steve Pike | Feb 13, 2024 | Equipment, golf balls, golf business, Personalities, PGA Tour, Tiger Woods
Tiger Woods will be playing the all new 2024 Bridgestone TOUR B X golf ball for the first time in competition this week at the Genesis Invitational in Los Angeles. The new ball was designed by Bridgestone’s R&D department, with what the company calls “significant...
by Steve Pike | Feb 13, 2024 | Equipment
Ping is introducing five new putter models through an on-line customizer tool that the company says represents the newest additions to its Putting Lab Design (PLD) program. The 2024 PLD Milled Anser, Anser 2D, Oslo 3, DS72 and Ally Blue 4 each are available at Ping...
by Steve Pike | Feb 8, 2024 | Equipment, golf business, Golf Courses, Golf News, Travel News
In what it calls a “significant move to revolutionize the golf travel landscape,” the Troon Partners Network, a division of Troon, has teamed with Ship Sticks, a leading golf club shipping provider. This groundbreaking partnership, according to Troon, unites two...
by Steve Pike | Feb 6, 2024 | Equipment, golf business, Golf News
Tour Edge Golf continues be a pound-for-pound leader in performance and innovation at the game-improvement and super-game improvment clubs level. Case in point: The company today is launching (pardon the pun) the new Hot Launch 524 Series that will be available at...
by Steve Pike | Jan 23, 2024 | Equipment, golf business, Golf News, PGA Show
Cobra Golf is introducing its redesigned Vintage putter series at this week’s PGA Show in Orlando. The new putters, according to the company, feature an array of advancements including a revolutionary soft PEBAX face insert and the incorporation of LA Golf’s...