by Steve Pike | Jan 10, 2024 | Equipment, Golf Courses, Golf News
A faster core technology and a reformulated cover system that drives improved all-around performance highlight new Titleist Tour Soft golf ball. The new ball, according to Titleist parent Acushnet Co, , provides golfers with longer distance off the tee and increased...
by Steve Pike | Jan 10, 2024 | Equipment, golf business, Golf News
Ping Golf says its new G430 MAX 10K drive is its highest MOI, most forgiving and straightest driver to date. That;s a bold statement from the company that brings consistlently forgiving and innovative drivers to the marketplace. The G430 MAX 10K driver ($650) now is...
by Steve Pike | Jan 9, 2024 | Equipment, golf business, Hotels
New Scotty Cameron Phantom prototype putters have arrived in Hawaii, with PGA Tour players at this week’s Sony Open getting their first look at four of Cameron’s new mallet designs for 2024. Six additional models from the new Phantom family are ready to be...
by Steve Pike | Jan 9, 2024 | Equipment, golf business, Golf News
TaylorMade Golf today officially unveiled what it calls “the most forgiving family of drivers” it has ever produced in Qi10 Max, Qi10 LS and Qi10. The series, according to TaylorMade, unlocks a “new frontier of forgiveness,” with the Qi10 Max...
by Steve Pike | Jan 8, 2024 | Apparel, Equipment, Fashion, golf business, Personalities
The much-rumored split between Tiger Woods and Nike Golf now is official. Woods today made announcement on his social media that he leaving Nike after 27 years. Woods naturally praised and thanked Nike Chariman Phil Knight for his support and then added: “People will...
by Steve Pike | Jan 5, 2024 | Equipment, Fitness, golf business, Golf News
Amer Sports, parent of Wilson Sporting Goods that includes Wilson Golf, on Jan. 4 filed for an IPO in the U.S. The number of shares to be offered and the price range for the proposed offering have not yet been determined. Amer Sports has applied to list its...