Callaway Apparel has unveiled its all-new Premium collection of apparel for men.
Available now, this elevated menswear capsule brings together elegant silhouettes with a refined sporting edge, and has been created with meticulous attention to detail.
“We are excited to bring the exclusive Callaway Premium collection to market,” said Oscar Feldenkreis, president and CEO of Perry Ellis International. “It’s a beautiful, luxurious and carefully curated collection for the dedicated golf aficionado who aspires to wear the finest high-performance apparel, both on and off the course. This unparalleled luxury apparel collection represents the perfect fusion of function and fashion.”
The Premium collection was conceived by leaders in technical apparel and specifically designed for golfers. An exclusive and concise collection of ultra-premium garments, the Premium collection represents the best craftsmanship, materials, and technological innovation in the industry. The collection offers an opportunity to be part of something special, where less is subtly more.
“We are proud to be involved with our partners at Perry Ellis who have created an exceptional upscale apparel collection that fits well with our premium brand and our corporate wide commitment to products that our founder, Ely Callaway, called ‘pleasingly different and demonstrably superior’,” said Chip Brewer, president and CEO of TopGolf Callaway.
Highlights of the 2024 Premium collection include:
Premium Heathered Polo
Featuring a two-tone soft-touch fabric for an incredible hand feel, this classic design is elevated simplicity at its best. Constructed using a high gauge knit process and premium yarns for longevity, the Premium polo shows fewer creases after washing, and an always-new appearance. Polygiene® is integrated into the fabric to reduce odor and keep players feeling fresh.
Premium Fineline Polo
A subtle fineline design provides an eye-catching look. Featuring an incredible hand feel, this polo is constructed using a high gauge knit process and premium yarns for longevity, fewer creases after washing, and an always-new appearance. Polygiene® is integrated into the fabric to reduce odor and keep players feeling fresh.
Premium Fashion Stripe Polo
A refined modern stripe polo featuring an incredible luxe natural hand feel. Drirelease® provides superior moisture management by engineering special yarns into the textile construction without chemicals.
Premium Jacquard Polo
The classic jacquard features an incredible hand feel fabric that is constructed using a high gauge knit process and premium yarns for longevity, fewer creases after washing, and an always new appearance. Polygiene® is integrated into the fabric to reduce odor and keep players feeling fresh.
Pants & Shorts
The classic five-pocket pants and shorts are crafted from elevated premium soft yarns and construction for superior lightweight performance. Advanced moisture management keeps you dry on and off the course.
Outerwear
Premium Cashmere Sweater
The ¼ zip Mongolian Cashmere Sweater is crafted from 100% responsibly sourced Grade A long staple royal cashmere. Specially engineered for the elite golfer with higher tension rib cuffs and hems for better stretch recovery.
Premium Crewneck Sweater
The crew sweater features a luxe blend of cotton, cashmere, and core spun nylon for a luxe trans-seasonal option. Added saddle shoulders offer a greater range of motion, and specially engineered rib cuffs and hems provide better stretch recovery.
Premium High Gauge Quilted Jacket
The timeless Harrington jacket that straddles golf and leisure. Crafted with a fine gauge synthetic fabrication, the jacket features fluorocarbon-free water repellency, is engineered for optimal mobility, and PrimaLoft insulation for lightweight warmth.
Photo: Premium Cashmere Sweater (Perry Ellis International)