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W Punta Cana, Adult All-Inclusive has named Omar Rivera as General Manager of the W Hotels brand’s first all-inclusive resort worldwide, scheduled to open this spring. In his new role, Rivera will lead the brand’s debut within the all-inclusive space, bringing a fresh perspective to this growing market. He will also be responsible for overseeing all aspects of the resort’s daily operations and will lead cross-functional teams to achieve excellence in diverse areas. With a focus on upholding the iconic W Hotels brand standards, he will also drive innovation within the adults-only all-inclusive segment.

“I’m thrilled to join W Punta Cana and lead the talented team at this bold, refined new resort that is poised to be a game changer in the Dominican Republic,” Rivera said. “As we prepare to welcome guests, our focus will be on delivering exceptional all-inclusive experiences, reflecting the stylish and spirited energy of W Hotels.”

Prior to joining the resort, Rivera served as Managing Director for Hyatt’s Inclusive Collection in Jamaica. His leadership there helped drive substantial increases in ancillary revenue and elevated the guest experience, achieving remarkable improvements in key performance indicators. Previously, Rivera spent six years as General Manager for various Hyatt Ziva properties in Mexico and Jamaica.

“Omar Rivera’s appointment as the General Manager for W Punta Cana, Adult All-Inclusive will pave the way for this resort and set the example for future all-inclusive W Hotels globally,” said Hugo Desenzani, Regional Vice President, Luxury, Marriott International Caribbean and Latin America. “Omar brings a wealth of experience and a dynamic leadership style, and his commitment to excellence will undoubtedly deliver our promise for an effortless and elevated guest experience, reinforcing our position as a modern luxury resort in Punta Cana.”

Set along the golden sands of Uvero Alto in the Dominican Republic, W Punta Cana has 340 guestrooms and suites featuring stunning views, private balconies, swim-up access and plunge pools.

Guests have access to 13 exceptional dining and bar experiences, ranging from elevated local cuisine and globally inspired menus to creative cocktails and vibrant nightlife. W Punta Cana also sets the stage for standout gatherings. With a unique design and a creative approach, the resort features 9 event rooms and a total of 14,000 square feet of versatile meeting space.

Feature Photo: Omar Rivera (W Punta Cana)