Bridgestone Golf today announced the new e9 Long Drive ($29.99/dozen) is available in gloss colors, including pink, yellow, and orange. Designed to produce extreme ball speeds, the e9 Long Drive was created with input from World Long Drive (WLD) contestants and is the official ball of WLD.
“The e9 Long Drive was engineered with direct feedback from WLD competitors using key Bridgestone technologies, and until now were only available to consumers in white,” said Elliot Mellow, Golf Ball Marketing Manager, Bridgestone Golf. “With WLD majors in Kingsport, TN, Oceanside, CA, and Atlanta, GA, rapidly approaching, we knew people would see the colored balls on the telecasts and be interested in buying them. Now they can.”
The e9 Long Drive, Mellow said, was designed to produce high launch and maximum carry, as well as enhanced forgiveness on off center hits. Developing this aspect of the golf ball’s performance was a must, Mellow said, as long drive competitors and recreational players alike can all benefit from improved accuracy off the tee. However as always, the focus of a long drive ball is speed and distance and the e9 Long Drive is no exception.
Features of the e9 Long Drive include an injection molded, seamless Surlyn cover and Bridgestone’s proven 330-dimple design. An extreme gradational core (softer in the center, firmer toward the exterior) promotes explosive speed and lower long game spin. Unlike many distance-oriented models aimed at faster swingers, Mellow said the e9 Long Drive was designed with a slightly lower compression, making it a great choice for anyone, including average swingers, who desire higher launch, more speed, and longer carry distance.
The World Long Drive Championship is the largest annual domestic professional golf event not associated with the PGA of America, the PGA Tour, or the LPGA. It was first held in 1974, and since 2000 consisted of Open, Women’s, Seniors (over-45s), and Amateur events. The World Long Drive tour is comprised of over 12 events domestically and over 30 events internationally all culminating for the season finale World Long Drive Championship
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Photos Courtesy of Bridgestone Golf