Honma Golf has launched its new BERES Nx line of drivers, fairway woods, hybrids and irons into the North America market. The company says this next generation of BERES makes the renowned luxury brand more accessible to golfers who seek ultimate craftsmanship and luxury equipment without the ultra-premium price point of the brand’s marquee BERES 3-, 4- and 5-star models.
BERES Nx, according to Honma, resides in the game-improvement category, but appeals to a younger player than traditional BERES clubs. It can also be played by a broad handicap range, including better players needing stiffer shaft flexes. This new line features Honma’s lightweight holistic design the company says brings together speed and game improvement performance through its traditional integration of head and shafts being designed in tandem.
“This new line helps expand the BERES legacy to a new generation of golfers,” says Takahiro Suzuki, senior product marketing manager at Honma Golf. “That’s incredibly important to our company. It’s a rebirth and continuance of the legacy of the BERES brand that started in 2005. While maintaining the extremely high quality of BERES, we thoroughly pursued advanced technologies and generously adopted Honma’s primary technology related to speed and distance. The result is BERES Nx.”
Suzuki says the next-generation, game-improvement BERES Nx driver – available for men and ladies playing to a 6-to-30 handicap – generates speed and distance. It yields plenty of forgiveness and sports a draw bias design that allows golfers to swing comfortably and still achieve added power.
The club, according to Suzuki, generates high initial ball speed through a new clubface and crown structure. The “Nx Drive Technology” structure – consisting of a no-weld upper L-CUP face, solid carbon crown, hyper wide slot and keel weighting – enhances the initial velocity performance for impressive flight and distance. Its radial face surface expands the toe and heel repulsion areas to the edges of the face, while X Lib increases the rigidity of the face’s outer circumference for more resilience.
It is available in base lofts of 9 and 10.5 degrees for men (plus a 10.5-degree left-handed model), and 11.5 degrees for ladies.
The Nx fairway woods and hybrids are natural transitions from the Nx Driver. Like the driver, Suzuki says they also sport a solid carbon crown, radial clubface, booster slot and sole weighting. But they also incorporate a titanium clubface and stainless-steel sole. As a result, they generate plenty of initial ball speed with high trajectory, low spin and ample distance.
The Nx irons are designed to generate high ball flight and lengthy distance. And it is all due to their structure. A wide sole, according to Suzuki, eases turf interaction but also works in concert with a hollowed-out lower body that’s supplemented with tungsten weighting near the toe and a vibration absorbing resin material behind it, plus an ultra-thin clubface – resulting in a high MOI, more impact repulsion, and a low-and-deep CG that together help generate high and straight trajectory. Paired with strong lofts, this helps achieve lengthy distance. A Vibration Absorption 3D Emblem adheres to the back of the face, absorbing impact vibration to soften the feel and sound to be that of a forged iron. An L-CUP structure makes the face thickness as thin as possible, and increases clubhead rigidity, as well. The integrated head-and-shaft design accelerates the head speed to improve the flight distance and stability.
All BERES Nx products will be available for retailers and consumers beginning April 1. Retail pricing for BERES Nx men’s and ladies drivers are $750, fairways $500, and hybrids $400 (all prices are with VIZARD Nx shafts). Iron sets retail for $1,750 (7-11) in VIZARD Nx, $1,500 (7-11) in NEO steel shafts, and $2,500 (7-10, SW) in Vizard Nx for ladies. BERES Nx Triple Star retail pricing driver $1,000, fairways $600, hybrid $550, and iron set (7-11) $2,500.
Photo Courtesy of Honma Golf
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